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HomeMy WebLinkAboutTourism & Fair Committee - Minutes - 10/12/2023 Minutes of the Thursday, October 12, 2023, at 4:30 PM EOC Members Present: Larry Fickbohm, James Crandall, Jeremy Oswald, Steve Sandstrom, and John Rautio Members Absent: Others Present: Mary D. Motiff, Tourism Director; David Eades, Fair Coordinator I. Call to Order: The meeting was called to order by Fickbohm at 4:30pm. II. Motion Regarding July 24, 2023, Tourism-Fair Committee Meeting Minutes: Motion to approve July minutes by Rautio, seconded by Crandall, motion carried. III. Public Comment: – Limited to 3 minutes per person. – None IV. Budget Review: Motiff presented the budget and noted that we are on track with overall expenses and that there was still some revenue to come in. The budget is in good shape and we will meet expectations. V. Discussion and Possible Action on Budget Amendments – Carryover of capital project and addition of grant funding: Motion to amend the Tourism Budget for carryover of capital projects from 2022 by Sandstrom, seconded by Oswald, motion carried. Motion to amend the Bayfield County Fair budget to include a Compeer Facilities Upgrade Grant by Sandstrom, second by Oswald, motion carried. VI. Review of 2023 Fair: Fickbohm noted he had received several complaints about the Monster Truck show and that there seemed to be a lack of volunteers. Motiff noted that Monster Trucks would not be returning to the Fair and that volunteers have been harder to find and that she was looking into new ways to attract new volunteers. Motiff presented a comparison of the Fair to past years and noted that we were up in revenue in several areas. The Fair went very well and there were no major issues. VII. 2024 Fair Planning: Discussion on what to have in the grandstand for 2024. Ideas were focused on bull riding, tough truck competition, lawn mower races, lumberjack show, circus, and music. The committee agreed that doing something in the grandstand on Thursday was not financially viable. The annual Wisconsin Association of Fairs Convention is January 7-10, 2024. Motiff, Eades, Crandall and Fickbohm will attend. Eades and Motiff will keep looking for a bull riding company and researching ideas before then and reach out to the committee as needed for approval. There was some discussion on attending the MN Federation of County Fair Convention the week after the Wisconsin convention. VIII. Discussion and Possible Action on 2024 Camping Rules: This was postponed to a future meeting and Eades will bring back a revised version with specific changes. IX. Mission and Vision Review: The committee reviewed the statements and had no changes at this time. X. Discussion on Increased Access for all Abilities Discussion: The committee agreed that an accessibility study should be done to see if we can improve the fairgrounds and buildings to make them more accessible. XI. Discussion Regarding Fairgrounds as Campground Overflow: The committee discussed using the fairgrounds as overflow for county campgrounds, specifically Twin Bear and Delta. If these are full, can they send them to the fairgrounds? Would we need someone on site and restrooms open? Could we open up camping to groups only as a trial? Motiff will continue to discuss this with the Forestry Department and how we may work together. XII. Buildings and Grounds Update: Motiff noted that a new sound system was installed. It will deliver improved sound to the grounds, the grandstand and beer garden. The project came in well under budget. The existing wooden fencing was power washed to remove old paint and looks way better. The project will continue in the spring and either a sealer or stain will be applied to protect the wood. The guardrail and fencing is being replaced in front of the grandstand to make it safer for motorsport activities. The County Highway Department is going to service the tractor and gator over the winter. Depending on the repairs, a new UTV may be purchased. The fairgrounds have been winterized and winter storage is underway. XIII. District 2 WI Association of Fairs Meeting Update: Eades attended a District meeting of the Wisconsin Association of Fairs. The focus was on record keeping and requirements for the keeping of animals. Eades will implement a new form to better maintain the records that we are required to keep. There was also discussion on how fairs ran the market sale at their fairs. Eades will research the relationship between the 4-H Market Sale and report back to the committee at a later meeting. XIV. Tourism Report from Director: a. Department Goals & Objectives with Activities: Motiff gave a report on tourism activities. Highlights included a Discover Wisconsin episode about the Scenic Byway and the continuation of the ARPA photo/video library. This library will also contain images and video of other Departments in the county to use on the website. b. Measurable Data Review including Analytics & Sales Tax: Motiff presented current sales tax numbers which continue to set records from month to month. Motiff reviewed data for visitor information requests. Requests were up 7% from last year and showed a trend for increased non-motorized activities. The largest increases were for the county road map, scenic byway and waterfall brochures. Motiff attributes the National designation for the byway as a contributing factor. XV. Future Agenda Items and Next Meeting Date: Market Sale update, Grandstand entertainment and convention update, and camping rules update. Next meeting date set for January 17, 2024, at 4:30pm in the EOC room of the Annex. XVI. Adjournment: Meeting adjourned at 6:30pm by Fickbohm. Respectfully submitted by: Mary D. Motiff Director, Tourism & Fair